I've been helping artists learn how to sell their art since 2009. Join our email list for tips on selling fine art, email, social media, and marketing strategy.
What’s your biggest challenge in your art business?
Hi Reader
If you caught yesterday's webinar with Artplacer on websites for artists, I hope you got a lot out of it. Our Instagram got blown up with a bunch of stories of people sharing stories about it, so that was fun.
When people first subscribe to our email list, they get an auto-response email that asks them what their biggest challenge is when it comes to selling their art.
I read them all, and reading those for years led me to creating our Start Here page which links to blog posts that directly answer artists’ most common questions about getting started.
Here’s some recent sample challenges (edited for length/clarity) with my responses:
Response: check out our Start Here page, specifically the Art Marketing Basics section. If you’ve never done anything like this, the articles linked in that section will help you know what to do.
Response: the obvious answer is to look up your local listings and reach out to hosts directly, but YMMV on whether you get reported to AirBnb for solicitation. ;)
Beyond that, I’d recommend starting with Houzz.com and our guide to working with interior designers.
Response: at the heart of it, good marketing is just telling a good story about your art. Here's a blog post on one way to do that.
There are lots of options for building a website that don't require developing technical skills. This blog post has a guide on how to pick the right artist website builder.
.
.
.
…we have 1,000+ published articles on TheAbundantArtist.com and I sometimes think we’ve covered almost everything, it’s just sometimes hard to know what you need to read.
So…what’s your biggest challenge when it comes to selling your art right now?
Bonus question: how has that changed over the last year, if at all?
I’ll try to respond to everyone’s emails - but it might take a minute. :)
That’s it for today!
Cory
PS. How to Sell Your Art Online 101 starts its next live sessions on June 26. Enrollment is open now at this link: https://theabundantartist.com/htsyao101
The Abundant Artist: How to Sell Your Art
I've been helping artists learn how to sell their art since 2009. Join our email list for tips on selling fine art, email, social media, and marketing strategy.
Hello Reader, Recently I was having a conversation with a small group of artists who have seen some moderate amounts of success. They know how to make good art, but they’re struggling with the business. We had previously gotten together to discuss their marketing plans, and in this follow up, some of them had struggled to follow through on their plans. What came up is a common theme I hear from a lot of artists: “I got discouraged by negative feedback and isolation.” We’ve all been there....
Hi Reader! Dropping you a line to let you know about a few cool things going on right now with The Abundant Artist and the online art business world. Coaching Sessions with ArtPlacer We've been collaborating on articles with ArtPlacer for years. In August we started holding live coaching sessions for their users. They recently published a guide to Lead Generation for Artists on their platform. Check out the guide and if you want to join us for a live coaching session, you can do that by...
Hi Reader Last week I wrote a new blog post on the effect of AI on fine art businesses. The post had some great and thoughtful responses via email (people don't really comment anymore). A lot of artists are understandably upset about the mere suggestion that AI might be used anywhere in the creative process. As one reader said, creativity should remain in the hands of humans. See a great video discussion about this on Steven Zapata's YouTube channel. My response to that reader was that I'm...